Which Is Best Ecommerce Platform – Looking for the best ecommerce platform for your online store? This is a big decision, and one that will have a long-term impact on your venture and business plan.
When starting an ecommerce business, choosing the right platform is also a difficult decision, with many different variables to consider. I mean choosing the best ecommerce platform is like choosing the best car… 🏎️
Which Is Best Ecommerce Platform
Today, we are going to help you with that! Below is an in-depth comparison of the top eCommerce platforms on the market
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When choosing the final tools, we decided to focus on several factors: popularity, overall reputation, features, customer service, price and ease of use – all based on initial testing and our previous experience with the platform.
We’ve covered a lot in this guide. We compare the best eCommerce platforms on their features, functionality, design, customer support, ease of use and pricing. Although they all made it into this lineup, Shopify still came out as the clear winner.
It offers all the features and functionality you might need, is great for small to medium-sized online businesses, and is affordable – starting at $29/month for a fully featured online store. Setup is also easier. Go ahead, check it out, free trial is available.
👉 This guide will help you find the best ecommerce platform for your individual needs. We are going to look at some of the features and characteristics offered by the top ecommerce industry leaders and then outline what the best ecommerce platforms will be for different types of users.
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While Shopify is probably the first name most people think of when they hear “ecommerce,” the real leader in the ecommerce space is WooCommerce.
Does this mean that WooCommerce is perhaps the best platform of all to make your eCommerce plans a reality? Things may not be that simple.
Regardless of what I just said, determining the winner of a popularity contest isn’t really as straightforward as it sounds. While WooCommerce is indeed the most widely used eCommerce platform out there, is it the most popular among the cool kids?
Taking a quick look at Google Trends over the past 5 years—which I admit is not a source of 100% spot-on insight—we see some interesting things:
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First, despite being first in market share, WooCommerce isn’t a winner in Google’s “time-on-interest” metric. It’s neck-and-neck with Shopify (currently holding the crown) and Magento (the leader in 2014).
When we zoom out a bit, we can see that the eCommerce space has been dominated by Magento for the better part of a decade, with Shopify able to overtake Magento around ~2014 and WooCommerce in ~2017.
* We didn’t include Wix eCommerce because it’s impossible to differentiate between a typical Wix website builder and those looking for its eCommerce functionality.
Everyone has their own way of looking at Google Trends, but keep in mind that Google’s “interest over time” metric relates not only to the popularity of a search term — that is, how often people search for something — but also to what happens next, or which one. does not reflect What is the best ecommerce platform?
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In other words, it doesn’t tell us much about the number of signups, the number of users, the number of live sites, any of that.
Some are on the web. Shopify becomes increasingly popular in this regard. They promote themselves in multiple places, new people are exposed to the brand every day, and then they research Shopify on the web.
This doesn’t make Shopify the best ecommerce platform out there, but it certainly makes it one to take a closer look at and check out. Which we will.
Are you trying to find the best platform for your ecommerce website? Let’s start by looking at the more notable features of each of our eCommerce solutions. While you can find all of this information on each platform’s official website, it’s always nice to be able to see it all at a glance in one place. So compare below. For starters, you’ll be happy to hear that you can sell unlimited products with any of these platforms.
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The thing to immediately understand is that each of these eCommerce solutions essentially offers the same set of “critical eCommerce features” – features.
The devil is in the details, though, so when choosing the best ecommerce platform for you, you should probably focus on things that are more niche in nature, yet could mean the world to your online business. And their complete list can be huge, so I urge you to do your own research and in-depth comparison after you have a general idea of the platform you want to try.
For example, Shopify has a POS (Point of Sale) system that allows you to sell your physical products and digital products on the go without any additional eCommerce tools or equipment – such as an external cash register. This can reduce your overall cost of running the store.
Note. I don’t think I should make the statement, “I enjoy WooCommerce’s product management more than Shopify’s” because that doesn’t really bring much value to the discussion. I’m just a person. A user. And my opinion on the best ecommerce platform is not more important than someone else’s. Essentially, the way WooCommerce does a given thing will be better for some of you than, for example, Shopify does the same thing. and vice versa. So the key here is to test all those features yourself and compare which platform looks better.
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That being said, when it comes to the best ecommerce platforms based on the overall richness of features that each platform offers, I would rate them as follows:
I know this doesn’t seem practical right now, but please bear with me. This judgment basically comes down to Shopify’s overall focus on every feature that a store owner can take advantage of, and not just being 100% dedicated to the online side of things. Simply put, Shopify is the only player that is equally suitable for you to work online and offline. But again, that’s just me.
(Not just ready-made web design, but also the platform’s overall capabilities when it comes to customization and consistency in how the final store looks.)
The designs available on Shopify are very impressive, modern looking and should be able to cover any niche or business type.
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The only downside is that there are only a few free Shopify themes available at the moment. Shopify seems to be reducing the number of free themes. I’m sure there were more available a few years ago. When it comes to paid Shopify themes, their price tags are around $160-$180 per piece.
Just a note; When you’re looking for a design, you shouldn’t focus too much on the specific types of products featured in the design demo – they’re just examples and don’t define the theme’s intent.
After you choose a theme, it can be easily customized including header, footer settings, typography, colors, presets and more. Of course, you can adjust the background and image as per your requirement.
Ultimately, Shopify is willing to give you partially pre-filled designs that you need to adjust most of the time to meet your specific needs. It’s not a blank canvas where you just throw up and don’t know what’s next.
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As you probably already know, there is no such thing as web design in WooCommerce. Under the hood, WooCommerce is a WordPress plugin, and as such, it places its content and information – your product listings – through your current WordPress theme.
On the one hand, you can continue using your current theme and the whole thing should be able to work just fine. Less hassle on your part if you already have a WordPress website.
But on the other hand, you may face some inconvenience due to certain areas of the store not displaying as you want. In extreme cases, you may be forced to completely change the theme of the site to make everything right (but this does not happen very often).
That being said, it can take some work to get things looking the way you want, and you’ll rarely get perfect results without some manual changes to the theme’s CSS or other means or plugins.
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Overall, when creating a brand new online store with WooCommerce, it is recommended to choose a specific WooCommerce-optimized theme instead of going with a generic one.
To be 100% honest, though, we have to mention the thousands of WordPress themes available on the web … and most of them are able to handle WooCommerce.
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